Theorie Purple Sage Brightening Shampoo is professionally formulated to brighten and restore beautiful tones to blonde and silver hair. The exclusive formulation is infused with keratin to seal pores and reverse damage. Grapeseed oil and helichrysum extract revitalise hair texture, smooth away frizz and restore bounce and resilience. Blonde and silver hair is stronger, smoother and full of dazzling radiance.

Features:

• Neutralises brassy and yellow tones.
• Leaves hair stronger and smoother.
• Key ingredients: Sage extract, helichrysum extract, grapeseed oil and keratin.

Saturate hair with this brightening shampoo and work into lather. Rinse thoroughly. For greatest color repairing and conditioning results, use with Purple Sage Brightening Conditioner and adjust frequency of use based on discoloration level.