Purple, Blue, or Black Shampoo: Why You Need It And How It Works

Over-shampooing, heat styling tools, UV, chlorine and environmental pollutants - unfortunately as soon as you step out of the salon there’s a whole host of factors that can cause your blonde, silver or grey hair to become drab and get those unwanted brassy tones.

And if you’ve just spent money on having your hair coloured you’re going to want to keep it looking fresh for as long as possible between appointments, right?

Luckily, there is a way to fix yellow hair. And that’s with purple shampoo (you might also see it being called silver shampoo, but they’re the same thing!).

How does purple shampoo work?

Ok let’s get into the science of purple shampoo by thinking back to art lessons. Remember the colour wheel? Yellow sits directly opposite purple. Meaning that purple can neutralise those yellow brassy colours, and what do purple shampoos have? Yep, purple pigments which work to keep your colour vibrant for longer.

How often can purple shampoo be used?

In the case of purple and silver shampoos there can be too much of a good thing. Over use them and you can risk not only drying your hair out, but you could find yourself left with purple tones! So it’s best to use them once or twice a week - but always check the products to see the specific recommendations.

Is your hair very light blonde or platinum blonde? You need black shampoo.

We’re super excited to introduce milk_shake to Vivo because for those of you with very light blonde and platinum blonde hair, their Icy Blond Shampoo and Conditioner is going to be a game changer.

The black shampoo works by depositing violet tones onto your hair to counteract the yellow brassy tones, (remember violets and purples are opposite yellow on the colour wheel). Whilst the black pigment works to give your hair incredible cool ash and silver tones.

Not only is going to keep the colour of your hair looking salon fresh, it has heaps of other benefits:

• Grapeseed oil hydrates and conditions your scalp and hair adding softness;

• Milk proteins help to strengthen the hair’s structur;

• Quinoa proteins help to protect your colour from fading and improves the manageability and shine of your tresses;

• Integrity 41 ® milk_shake’s patented complex helps to guarantee long-last colour.

Wait, what about the best shampoo for brunette hair?

When it comes to preventing those unwanted orange brassy tones in brunette coloured hair, you need blue shampoo (like Pureology Color Fanatic Top Coat + Tone Blue, Color WOW Color Control Blue Mousse, or L'Oreal SERIE EXPERT Chroma Creme Blue Shampoo) since blue sits opposite orange on the colour wheel. It works in the same way as purple and black shampoo, it just deposits blue pigments instead!

Check these out THESE BEST purple, blue and black shampoos:

Summary

Discover all our purple, silver, black and blue shampoos or if you need help choosing the best product for your hair, get in touch with the Vivo team!

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